The company underwent management transformations in the early years and since 2017 has been focusing on sustainability by combining online and physical techniques. As a result, Zivame`s losses in FY18 decreased by approximately 39% to INR 19.56 Cr from INR 32.11 in FY18. In the 2018-19 fiscal year, the company recorded a total turnover of INR 141.89 and a total cost of INR 160.01, according to documents filed by the company. PitchBook`s non-financial metrics help you measure a company`s traction and growth through its web presence and social reach. The company sells more than lingerie; It also sells women`s clothing, fitness clothing and sleepwear. The company is also known for its exceptional customer service. Spencer hired her as head of brand communications after completing her MBA. She was quickly promoted and remained there until 2011, when she was hired as a consultant by SAP. She had the opportunity to work with Limited Brand, the company that owns Victoria`s Secret, during her time at SAP. Their meeting with the client was the trigger for the founding of Zivame. Zivame is an online retailer that sells women`s clothing and intimate clothing. Women`s underwear, swimwear, loungewear, sleepwear and related categories are sold by the company, which also offers tips to help women choose business and branded items so they can meet all their clothing requirements in one place, namely the company`s online portal. In 2015-2016, the company experienced one of its biggest problems.

In fiscal 2016, the company`s overall loss increased by 84% to nearly 54 crores. Operator of a retail store to offer women`s clothing and home goods. The company offers lingerie, loungewear, swimwear, sleepwear and related categories for women, offering women their clothing needs in one place. She went on to say that she is convinced Zivame has the answer to tens of thousands of Indian women`s underwear problems. However, there was an uncomfortable silence of ten seconds when she informed someone. The next step was to integrate the company, get a payment gateway and rent office space. Each of these processes has been challenging due to the nature of the industry in which the company operates. According to Zivame CEO Jain, the company`s annual execution rate for FY20 INR reached 340 crore. Jain further explained that Zivame`s mobile app revenue increased from 50 percent of total revenue in FY18 to 65 percent in FY19. Richa Kar chose the name “Ziva,” which means charisma in Hebrew.

But Ziva wasn`t available, so she chose Zivame, which means “radiant.” In terms of revenue, Zivame`s main source of revenue is product revenue, which amounted to INR Cr 137.42 in fiscal year 2019, up 59.49% from INR Cr 86.16 in 2018. The pace of growth is comparable to what we saw last year when the company announced a 56% increase in revenue. In addition, the company`s service revenue remained unchanged at INR 48 lakh, while other revenues fell to INR 3.98 crore. PitchBook`s comparison feature gives you first-hand insight into key metrics for similar companies. Customize the data points you want to see and create visualizations instantly. About Zivame Zivame – Recent News Zivame – Zivame Industry – Name, logo and slogan Zivame – Founder Zivame – Startup History Zivame – Vision and Mission Statement Zivame – Employees Zivame – Business Model and Revenue Model Zivame – Zivame Financing and Investors – Zivame Growth – Zivame Competitors – Challenges for Zivame – Zivame Future Plans – Frequently Asked Questions This is an overview of the profile of the PitchBook platform. “To our amazement, offline sales returned to pre-Covid levels a few months ago,” said Amisha Jain, CEO of Zivame. Reliance Brands is one of the owners of the first digital retailer, which has opened about 24 new stores in the past four months and aims to triple that number in 2021. According to Amisha Jain, CEO of Zivame, the company is poised for exponential growth over the next few years due to technology, analytics and innovation. She predicted that the company will grow by more than 75% over the next few years.

According to Jain, the company is focusing on four areas to drive development: continuous product innovation, exceptional user experience, omnichannel presence, and its new brand identity.